Dubai Mall witnessed a record 105 million visitors in 2023, a 19 percent increase from 2022’s 88 million. This makes the mall the most visited place on Earth last year.Over 20 million visitors were recorded in the first two months of this year, indicating a potential record year ahead.
The mall’s events and promotions in 2023 and early 2024 significantly boosted foot traffic, alongside significant festive occasions and international celebrations.
The mall has a significant digital presence, boasting a 1.3 million Instagram following and an average customer satisfaction of 4.6, backed by positive feedback from numerous customers.